Non-Executive Directors and Advisers
Terra Firma works with a range of operating partners chosen for their knowledge and experience in a particular industry, function or discipline. These individuals provide independent views on the portfolio businesses’ performance as well as insights into specific business sectors and how changing political landscapes might affect potential investments and opportunities in new markets. Please click below to learn more.
Justin King
Mark Bahen
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Margaux Beauchamp
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Arjan Breure
Peter Dixon
Rupert Gavin
Lee Ginsberg
Julia Hands
Stephen Julius
Baroness Liddell
Sagria Maceira de Rosen
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Antonio J Manca Graziadei
Glen Moreno
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Susanne Munch Thore
Ali Munir
João Noronha Lopes
Sir Ivon Roberts
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Lars Kristian Sande
Jos Short
Andreas Tallberg
João Noronha Lopes
João joined Food Folk as an adviser in September 2018.
He is currently the founder and CEO of Porta Branca, a consulting firm advising companies in the Food & Beverage, Consumer Goods, Hospitality and Retail sectors in Europe, USA and Asia.
Before founding his company, João spent 17 years with McDonald’s Corporation in senior management roles in Paris, Geneva and Chicago. He was CEO of McDonald’s Portugal (150 stores), CEO of McDonald’s South Europe (9 countries, 1,400 stores), Senior VP in McDonald’s France (1,500 stores) and Senior VP McDonald’s Europe (6,000 stores). João’s last position with McDonald’s was Chief Franchising Officer Worldwide, heading the global franchising board.
João is an “Executive in Residence” in Católica Lisbon Business School, the leading academic institution in Portugal, and he also plays an active role in the Portuguese Network Council, an advisory board to the Portuguese President on matters of foreign investment and globalisation. João is currently a member of the board in the Ronald McDonald House of Charities and was previously a member of the Board of SL Benfica Football Club.