About Terra Firma
We aim to be the leading contrarian investment firm, responsibly delivering superior returns over the long term
Terra Firma focuses on businesses where our views differ from the market consensus – companies that are often out of favour, usually as a result of being neglected, under-managed or under-invested by their owners.
The diverse expertise of more than 70 in-house investment professionals has repeatedly enabled us to unlock the hidden value from investments. Through strategic change, sustained investment and improved management, we nurture our portfolio businesses to a higher level of performance.
Since 1994, Terra Firma has invested approximately €11 billion, mainly in Europe.